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The Art of the Long ViewStrategyAuthor: Peter SchwartzISBN-13: 978-1863160995PURCHASE
This is one of my favorite books. Understanding strategy through scenarios – stories that provide pictures of the future of our organization rather than hard plans which either materialize or don’t. Scenarios...more
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Blue Ocean Strategy: How To Create Uncontested Market Space And Make The Competition IrrelevantStrategyAuthor: W. Chan Kim and Renee MauborgneISBN-13: 978-1591396192PURCHASE
What’s your competition like? What are their strengths? Their Weaknesses? Are you clear about it, or afraid to look? Many times I find...more
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Business Model Generation: A Handbook for Visionaries, Game Changers, and ChallengersStrategyAuthor: Alexander Osterwalder and Yves PianeurISBN-13: 978-0470876411PURCHASE
This is one of my favorite books, and one I use with B4B businesses regularly. It helps ordinary business people think extraordinarily about their business, who it serves, how it serves them and combines that with what to do next and a clear financial model. If you...more
